Bell & Ross continues to redefine the boundaries of luminescence with the launch of the BR-X5 Blue Lum, priced at £12,000. This luxury timepiece is the latest addition to the Lum collection and exemplifies the brand’s commitment to innovation and creativity. Equipped with a manufacture movement and featuring a cutting-edge luminescent composite known as LM3D, the BR-X5 Blue Lum is a testament to the mastery of light and craftsmanship that Bell & Ross has become renowned for.
The BR-X5 Lum collection is a continuation of Bell & Ross’s journey into luminescence, a journey that began in 2017 and has since explored groundbreaking materials such as Super-LumiNova®. In 2024, the BR-X5 Blue Lum joins the collection, radiating a mesmerizing blue glow that captivates the eye. Its powerful luminous qualities are made possible by an innovative composite that combines epoxy quartz fibre, luminescent material, and resin. This unique combination ensures uniform luminosity while being 70% lighter than steel, making the watch both visually striking and incredibly lightweight.
The BR-X5 Blue Lum features a powerful conceptual design that is as bold as it is functional. Housed within a container cut from a block of Grade 2 titanium with a DLC (diamond-like carbon) finish, the movement is protected by two shields made from the luminescent LM3D composite. This combination of materials not only enhances the watch’s durability but also makes it a true standout piece. The watch is powered by a COSC-certified manufacture movement, the Calibre BR-CAL.323, which provides an impressive power reserve of 70 hours. With its meticulous design and advanced mechanics, the BR-X5 Blue Lum is a timepiece built to exceed expectations.
The dial of the BR-X5 Blue Lum is a masterpiece in itself. Set against a matte black backdrop, the block applique indices are filled with blue Super-LumiNova®, contrasting beautifully with the black lacquer. The skeletonised hour and minute hands, also coated in blue Super-LumiNova®, add to the watch’s luminous allure, while the black flange with a 60-minute scale and blue transfer ensures maximum legibility. A date window at 3 o’clock and a power reserve indicator at 9 o’clock add to the practicality of the timepiece.
The BR-X5 Blue Lum is not just about aesthetics; it is also built for performance. The watch boasts water resistance of up to 100 metres, making it suitable for a variety of adventures. The 41mm case, crafted from Grade 2 microblasted titanium, features a fixed bezel in luminescent composite, a screw-down crown, and crown guards for added protection. The openworked black rubber strap completes the look, providing comfort and style for everyday wear.
With its luminous glow, cutting-edge materials, and powerful movement, the Bell & Ross BR-X5 Blue Lum is a striking addition to any watch collection. Whether you’re an enthusiast of high-end watchmaking or simply someone who appreciates the beauty of light, the BR-X5 Blue Lum is a timepiece that embodies the perfect blend of artistry and innovation.